A targeted resume is tailored to the specific job you are applying for. It uses the employer\'s language, highlights relevant experience, and makes it easy for recruiters and ATS to see your fit.
Why Target Your Resume
Generic resumes often get overlooked. A targeted resume matches the job description, includes relevant keywords, and emphasizes the experience and skills the employer cares about. It improves your chance of passing ATS and getting an interview.
How to Target Your Resume
- Read the job description: Note required and preferred skills, keywords, and responsibilities.
- Use their words: Where honest, use the same terms (e.g., "project management," "stakeholder communication") in your resume.
- Reorder and emphasize: Put the most relevant experience and skills first. Add or expand bullets that match the role.
- Trim the rest: Shorten or remove experience that is less relevant so the targeted content stands out.
Example: Before and After
Generic: "Responsible for managing team projects and reporting to leadership."
Targeted (for a PM role): "Led cross-functional project delivery using Agile; reported to VP Operations and reduced delivery cycle by 20%."
The targeted version uses role-specific terms (Agile, cross-functional) and adds a measurable outcome.
Summary or Objective
Write a short summary that reflects the target role. Mention the job title or type of role and 2–3 relevant strengths. Avoid a one-size-fits-all objective.